What we collect, and what we don't.

Last updated August 2026

The short version

This is a brochure site. We collect anonymous usage analytics so we know which pages are read. We do not sell or share personal information, we do not run advertising, and there is no sign-up, form, or account.

What is collected

We use Google Analytics 4 to measure page views, approximate location at country or region level, referring source, and general device and browser type. IP addresses are anonymized. Google Signals and Google Ads data sharing are disabled on this property.

Analytics uses first-party cookies to distinguish one visit from another. No other cookies are set.

What is not collected

• No names, email addresses, or contact details — there is nothing here to submit
• No advertising or cross-site tracking identifiers
• No profiling, scoring, or automated decision-making
• Nothing sold, and nothing shared for cross-context behavioral advertising

Your choices

Visitors in the EEA, the UK, and Switzerland are asked for consent before analytics cookies are set. Analytics stays off unless consent is given, and the choice can be changed at any time using the cookie settings link in the footer.

Elsewhere, analytics runs by default. You can decline it using the same footer link, or block cookies in your browser. Google also offers an opt-out browser add-on.

Retention

Analytics data is retained by Google for the period configured on the property and is not exported, combined with other sources, or used for any purpose beyond understanding how this site is read.

Contact

Questions about this notice, or a request relating to your information, can be sent to contact@bellfriday.com.